In response to the “Red Blood” campaign in 2009 launched by the Vietnam Red Cross, Korea Life Insurance Vietnam collaborated with the HCMC Humanitarian Blood Donation Centre and the National Institute of Haematology and Blood Transfusion to organize the Voluntary Blood Donation Day at Korea Life’s offices in HCMC on July 27 and in Hanoi on July 29, 2009. Nearly 500 volunteers took part in this program.